Reporting to the Director of Education, Corporate Communications acts as the first line of contact between the Board and its many stakeholder groups.
The purpose of the group is to facilitate and support the exchange of clear, accurate information about Board issues and activities:
- among schools, employees, trustees, bargaining agents, school councils, parents, volunteers and other groups within the York Region education community
- between the Board and its stakeholder groups in the community at large.
Learn more about what’s happening in YRDSB
- Visit our newsroom for the latest news, videos and events.
- Follow us on Twitter @YRDSB and on Instagram @yrdsb.schools.
- Watch the latest videos, including news, features and profiles on our YouTube channel YRDSBMedia.
- Check out our podcast Tune In YRDSB wherever you listen to podcasts for in-depth conversations about what’s happening in education and in our Board.
School and Community Relations
- Board website development and maintenance
- Coordination of school websites
- School newsletter inserts
- Local event planning/support
- Representing the Director's Office at school and community events
- Internal conference, forum and meeting coordination
- Communications training
Media Relations
- News releases (writing / editing / distribution)
- Respond and/or coordinate response to routine news media inquiries
- Media advice/consultation for superintendents, principals, school administrators and specialists
- Letters to the editor
- Crisis communications
- News conferences
- Publicity
- Media training
Corporate Communications
- Board communications policy
- Visual identity
- Publishing standards
- Internal and external communications
- Advertising and promotion
- Executive speech writing
- Corporate event planning
- Official protocol
- Liaise with other jurisdictions
Issues Management
- Incident reporting
- Communications planning
- Research/information sourcing
- Issue notes/position papers
- Coordinated calendar of events
- Daily news clippings
If you would like more information or assistance in one of the activities listed above, please do not hesitate to contact any staff member from Corporate Communications:
The Education Centre - Aurora
60 Wellington Street West, Box 40
Aurora, ON L4G 3H2
Licinio Miguelo Executive Officer 905-727-0022 ext. 2340 | Christina Choo-Hum Manager 905-727-0022 ext. 2527 | Dawn Clayden Associate Manager, Marketing and PR 905-727-0022 ext. 2913 |
Dale Brusselers Communications Specialist 905-727-0022 ext. 2521 | Erin Bain Communications Specialist 905-727-0022 ext. 2520 | Stephanie Luong Web Portal and Communications Officer 905-727-0022 ext. 2041 |
Andrew Guida Senior Videographer 905-727-0022 ext. 2554 | Rya Walford Communications Assistant 905-727-0022 ext. 2986 | Nicole DaCosta Web Portal and Communications Officer 905-727-0022 ext. 2723 |